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INTERNATIONAL JOURNALS

International Journals

Sl.No

Name of Journal

Title of the Article

Volume /

Issue 

Page Number

Month / Year

1.

The Social Sciences

What matters? Balance of work or organizational performance

11(6)

1015-1021

2016

(Scopus)

2.

Procedia – Social and Behavioral Sciences

A pragmatic scrutiny on Coeval issues: Obstacles encountered by   Journalists in India with special reference to Tamilnadu

219

374- 380

2016

(Elsevier)

 3.

International Journal of Accounting and Finance

Financial and non-financial drivers of insurance sector in an emerging economy

5/4

307-337

Feb.

2016

(Elsevier)

 4.

Global Journal of Business and Social Science Review

Impact of Work Life Balance on Job Satisfaction: A Study on Indian Women Journalists

4(1)

16-25

Oct – Dec.

2015

 5.

South Asian Journal of Marketing & Management Research

Pilgrimage tourism In Tamilnadu – Problems and promotion

4/5

May,

2015

Impact: 0.643

 6.

Research Journal of Social Science and Management

A Canonical – Correlation among Servant Leadership, Commitment and performance

     4/11

203-211

March,

2015

Impact: 5.38

 7.

Indo global journal of Applied management science

Quality of life among women migrants in slums of Madurai district

2/4

135-139

April,

2014

 8.

International Journal of Functional  Management

Work life balance among women journalists in print media

1/1

106-108

April,

2014

 9.

International Journal of Business Management and Economic Research

Measuring retail service quality: A study on Indian departmental stores

5/1

16-19

2014

Impact: 1.50

 10.

Indian Streams Research Journal

A SEM  approach towards the measurement of service quality , customer satisfaction and behavioural intentions  among the hypermarkets of Southern Tamilnadu (www .isrj.net)

4/1

1-6

Feb.,

2014

Impact: 4.612

 11.

Research Journal of Economics & Business Studies

Impact on factors determining purchase behavioral pattern and their relationship over customer satisfaction among the south Indian hypermarkets (www.theinternationaljournal.org)

3/1

37-44

Nov.,

2013

Impact: 5.185

 12.

International Management Research Review

Measurement of QWL among employees in Madras Cement

2/2

21-32

Sep.,

2013

Impact: 2.25

 13.

Research Explorer

Current scenario of women migrants in slums of TamilNadu

2/9

82-85

April,

2013

Impact: 0.389

 14.

IJRCITM

Building and testing in measurement of Internal SQ in TANCEM- A gap analysis approach

2/10

128-132

Oct.,

2012

Impact: 3.826

 15.

SANCHAYAN

A SEM approach on evaluation of Whirlpool retail executive’s talent – An empirical study

1/1

1-20

July-Dec.,

2012

Impact: 0.564

 16.

ZENITH

IJBEMR

The Other side of the brand personality coin

2/5

52-56

May,

2012

Impact: 4.82

 17.

International Journal of Social Sciences

History of Branding

1/3

100-104

March,

2012

 18.

ZENITH

IJBEMR

Problems faced by the customer on rail freight traffic in Salem division

2/3

1-14

March,

2012

Impact: 5.19

 19.

ZENITH

IJBEMR

Service gap analysis In private banks with special reference to Madurai & Virudhunagar districts

1/3

112-116

Dec.,

2011

Impact: 5.19

 20.

International Journal of Marketing and Management Research

customer perceived service quality and their behavioral intentions on banks with special reference to Virdhunagar Taluk

2/9

104-120

Sept.,

2011

 21.

International Journal of Marketing and Management Research

Comparative analysis on servicequality of ICICI and SBI bank inRajapalayam taluk – An empirical study

2/8

144-155

August,

2011

22.

JM International Journal of Marketing Management

Service Quality Model for Indian Banking Sector- An  Empirical study

1/5

366-372

July,

2011

23.

International Journal for Management Research

Growing customer expectations and emerging retail CRM

1/2

60-68

July,

2011

24.

Journal of Social and Development Sciences

Service gap analysis of Indian railways in Trivandrum and Ernakulam districts 

2/1

22-30

July,

2011

25.

PCTE Journal of Business Management

Case study discussion in Logistics area of Operations Management

5/1

125-127

Jan-June,

2008

26.

IJMS

Adopting SERVQUAL in Ashok Leyland Service

3/2

116-127

Dec.,

2007

27.

Business Research

Methodology in evaluating service quality through customer satisfaction

1/1

31-37

Dec.,

2007

28.

PCTE Journal of Business Management

Customer preferences towards cleaning equipment in Virudhunagar district of Tamilnadu       3/2       49-55

Dec.,

2006

 

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